Christopher Ward
Newsletter·March 25, 2026
Christopher Ward Announces Price Increase Effective 2 April
Christopher Ward has announced a price increase scheduled for 2 April. The brand explains that this adjustment is necessary to maintain their "3x model," where the retail price is set at three times the cost of manufacturing. Customers have until midnight GMT on 1 April to purchase items or place pre-orders at current pricing levels.
The update highlights several key collections available before the increase, including the Trident dive series, which features the Lumière, Reef, and Sapphire Edge models. Also featured is the Sealander sports watch range, which recently added the C63 True GMT, noted as the first True GMT calibre from a British watch brand and the first Atelier offering in the Sealander line.
Additionally, the newsletter mentions "The Twelve" universe, centered around the brand's geometrically precise twelve-sided case design. Customers are also invited to sign up for "Loupe," the brand's quarterly magazine covering launches and news. Christopher Ward continues to offer a 5-year movement guarantee and interest-free credit options.