Elliot Brown is currently gauging public interest in a potential new model called the Shield Holton. The concept originated as an April Fool's joke, but the brand reports that the design sparked significant unexpected conversation across social media. While no official production promises have been made, the company has opened a registration page for fans to express their interest in seeing the watch brought to life. If the project moves forward, the brand emphasized that the design would still need to undergo rigorous testing to meet their standard requirements for all timepieces. In addition to this update, the brand announced that their headquarters will be closed for a long weekend from April 3 to April 6. Shipping operations are scheduled to resume on Tuesday, April 7 once the team returns to the office.