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    Elliot Brown
    Elliot Brown
    Newsletter·March 13, 2026
    Update
    Elliot Brown Opens Limited Pre-Order for Holton Professional Flat Dark Earth

    Elliot Brown Opens Limited Pre-Order for Holton Professional Flat Dark Earth

    Elliot Brown has officially opened the pre-order window for the Holton Professional: Flat Dark Earth. This limited edition release is available for order during a strict 72-hour window ending at midnight on Sunday, March 15th. The brand has confirmed that they will only produce the exact number of watches ordered during this period and will not repeat this specific model in the future. The watch features the brand's first-ever brushed steel Holton case available for general release and a high-grip black bezel. It incorporates a Flat Dark Earth dial, a color originally developed for firearms and desert equipment, marking the first time this coating has been offered to the public by Elliot Brown. Customers can choose between three different strap options, and the watch features a red outlined minute hand. Delivery for the pre-ordered timepieces is expected in late summer 2026.

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