Spinnaker is inviting new subscribers to join its online community and follow the brand across various social media platforms. The brand encourages followers to stay updated on upcoming sales, new product launches, and historical facts related to diving. This outreach serves as a welcome message to build a deeper connection with enthusiasts of the brand's maritime-inspired timepieces. To welcome new members, the brand is offering a promotional discount code for first-time customers. By using the code SP10 at checkout, shoppers can receive an extra 10% off their initial purchase from the official website. The offer is designated for one-time use and provides an incentive for new subscribers to explore the current collection.